A Rangoli competition was organized by ITC Aashirvaad atta. A call for entries was published in the local newspaper. The objective of this activity was to reach maximum house wives in and around Kanpur and get them involved in this competition. JS ensured that the competition of colors was colorful enough with small games and interesting activities woven around the rangoli competition adding to the consumer inter-phase.

Aashirwad Atta Rangoli Competition